A Women Enterprise

At Wholesome, we are committed to delivering the finest organic products, guided by the expertise of Smt. Indira Ireni. A Registered Pharmacist with a Bachelor’s in Science, a Master’s in Hospital Management, and a Diploma in Food Processing, she brings a wealth of knowledge to every product we offer. As an active organic farmer, she personally cultivates much of the produce available on our platform, ensuring the highest quality and authenticity.

Smt. Indira Ireni is also a celebrated food blogger and the creative force behind “Hyderabadi Ruchulu” a channel with over 1.8 million loyal followers across YouTube, Facebook, and Instagram. Her influence in the culinary world has garnered numerous accolades, including:

  • Over 75 food blogs published in leading news daily since 2022, sharing her culinary wisdom with a wide audience.
  • Creator of India’s first Telugu e-Cookbook, available for download on the Hyderabadi Ruchulu website, making traditional recipes accessible to all.
  • Hosted over 500 international delegates at her home, in collaboration with the Telangana Tourism Service Providers, offering them a taste of her culinary expertise.
  • Recipient of the prestigious Social Media Influencer Award in 2019, 2020, 2023, and 2024 from highly reputed organisations.

Smt. Indira Ireni is supported by a distinguished team, including Ms. Katta Lakshmi, a highly respected Social Activist focused on empowering tribal communities; Ms. Rashmi Praveen Jugge a Bachelor of Engineering, a Vice President at a multinational software corporation; Ms. Chandrika Akkamreddy, a postgraduate in Food Science and Nutrition; Ms. Spoorthy Rachamalla postgraduate from Europe an expert in Operations; and Dr. Anil Rachamalla having  three decades of experience in supply chain management.

With Smt. Indira Ireni’s dedication and passion driving Wholesome, you can trust that every product you purchase is crafted with care, rooted in expertise, and backed by a legacy of excellence and the supporting team members.

A women enterprise

At Wholesome, we are committed to delivering the finest organic products, guided by the expertise of Smt. Indira Ireni. A Registered Pharmacist with a Bachelor’s in Science, a Master’s in Hospital Management, and a Diploma in Food Processing, she brings a wealth of knowledge to every product we offer. As an active organic farmer, she personally cultivates much of the produce available on our platform, ensuring the highest quality and authenticity.

Smt. Indira Ireni is also a celebrated food blogger and the creative force behind “Hyderabadi Ruchulu” a channel with over 1.8 million loyal followers across YouTube, Facebook, and Instagram. Her influence in the culinary world has garnered numerous accolades, including:

  • Over 75 food blogs published in leading news daily since 2022, sharing her culinary wisdom with a wide audience.
  • Creator of India’s first Telugu e-Cookbook, available for download on the Hyderabadi Ruchulu website, making traditional recipes accessible to all.
  • Hosted over 500 international delegates at her home, in collaboration with the Telangana Tourism Service Providers, offering them a taste of her culinary expertise.
  • Recipient of the prestigious Social Media Influencer Award in 2019, 2020, 2023, and 2024 from highly reputed organisations.

With Smt. Indira Ireni’s dedication and passion driving Wholesome, you can trust that every product you purchase is crafted with care, rooted in expertise, and backed by a legacy of excellence.

Indira Ireni

Business Instructor

Indira Ireni

Business Instructor

Indira Ireni

Business Instructor

Indira Ireni

Business Instructor